New SpudBro’s launches in Newcastle on North Tyneside

SpudBros, known for its loaded jacket potatoes, opens a new “Express” outlet at The Silverlink North/New York Road on North Tyneside, in partnership with Taster and EG On The Move.

To celebrate the launch, the store will be giving away a free spud to the first 100 customers from 12pm.

The North Tyneside site is one of 15 new locations set to launch this year alone as part of a wider plan to open 30 roadside stores over the next three years.

Jacob Nelson, co-founder of SpudBros, said: “Newcastle has such a strong sense of identity and community, so opening here feels really special for us.

“Geordies are known for getting behind the things they love, and we can’t wait to welcome them into SpudBros Express.

“Whether you’re heading into the city, travelling up the A1, or passing the Angel of the North, you can now pull in and grab one of our famous potatoes in minutes.

“The support we’ve had across the country has been unbelievable, and we’re excited to bring the SpudBros experience to the North East.”

The SpudBros Express format is designed for petrol forecourts and high-traffic roadside locations, offering freshly prepared jacket potatoes topped with a range of fillings, including its signature “Tram Classic” and “Spudfather” options.

Customers can also enjoy a build-your-own spud menu and a recently launched breakfast selection.

Each potato is prepared in minutes, catering to those looking for a quick, satisfying meal while on the move.

The store is open Sunday to Thursday from 11am to 9pm, and until 10pm on Fridays and Saturdays.

Bertrand Peyrat, CEO of Taster, said: “SpudBros continues to prove that great food brands can be built through authentic community engagement and a product people genuinely love.

“Newcastle is a fantastic market for us, with a strong food culture and loyal local customer base.”

Zuber Issa, CEO of EG On The Move, said: “We’re delighted to bring SpudBros Express to Newcastle as part of our continued commitment to enhancing the roadside retail experience.

“Customers increasingly expect quality, convenience, and value when they’re on the move, and SpudBros delivers all three.”