Leggs Darlington on importance of moving with the times
The owner of one of Darlingtonβs oldest independent businesses has spoken of the importance of continuing to evolve and move with the times.
John Coxon is the owner of Leggs and alongside his wife Ann, the shop has become a Darlington institution.
The shop on Skinnergate opened in 1972, but the history of the family-run business goes back much further.
John said: βMy grandfather started in Shildon in 1911. It was a the first of five branches we had which we condensed into one in Darlington around the turn of the century.β
John’s family took over Leggs in 1972 (Image: SARAH CALDECOTT)
John worked with his mum and dad in the Darlington shop when it opened and eventually took on the running of the business.
The family-run business used to trade as Coxonβs and had five branches across the region.
The owner explained that the Darlington store was an existing business when they took over.
Leggs originally traded as Coxon’s and was started in Shildon in 1911 (Image: SARAH CALDECOTT)
βWe traded as Coxonβs, and when we took it over, it was called Leggs Stocking Bar,β he said.
βIt only sold tights and stockings; it was a tiny little shop, around 300 square feet. Currently, we have about 2,000 square feet.
βWe expanded the ground floor, then took over the first floor, and then we added another building to the rear, so it has grown and grown over the years.β
And John said he loves being in the occasion-wear business.
The store used to be known as Leggs Stocking Bar, before John’s father took it over in 1972 (Image: SARAH CALDECOTT)
βI always find it exciting when planning growth and expansion. It is a great business to be in, making people feel good about themselves and look good,β he said.
With being one of the townβs oldest independent businesses, John spoke of the importance of moving with the times and constantly evolving.
He said: βIt is vital, the world is always a different place, so many things have changed.
John said the people who inhabit the independent businesses are what makes Darlington great (Image: SARAH CALDECOTT)
βLeggs used to be just a tights and stockings shop, but they are worn very occasionally.
βBut weβre still here, the one thing we havenβt changed is the name. It seemed to have quite a good attachment for all people.
βChange is a continual process.β
The business operated a website where people could buy clothes for around 18 years but decided to scrap it a number of years ago.
The store used to be known as Leggs Stocking Bar, before John’s father took it over in 1972 (Image: SARAH CALDECOTT)
John said he believed having a physical presence on the high street is a βvitalβ part of retail.
βI still feel that a physical presence, somewhere that people can try things on and get good advice on what they are and what theyβre about, is a vital part of retailing,β he said.
βEven in today’s electronic world. And it is good fun too. It is a pleasant way to spend an afternoon and interact with various people.β
Being one of Darlingtonβs oldest independents, John said they regularly get customers coming back and generations of the same family coming into the store.
He said: βWe get a lot of returning customers, and that is something we appreciated greatly during Covid.
βWe had many customers who seemed to be buying things simply because we were there.
βWe obviously adapted what we were offering, but Iβm sure our customers were buying things mainly out of the goodness of their hearts.β
John added: βWe regularly see a lot of generations of families. We greatly appreciate them continuing to come back.
Leggs stocks both men’s and women’s occasion-wear (Image: SARAH CALDECOTT)
βWe do more and more occasion-wear, such as weddings and suits for races. People bring their friends, family and children to us too.β
Having evolved with the times and continuing to thrive, John claimed it is important to support and continue to support independent businesses.
He said: βIndependent businesses are vital to the survival of most town centres. Town centres, to my mind, are the logical, physical place to have the hub of a community.
βIt is the nearest point for everybody who lives in that town, as opposed to an out-of-town location.
βThe central point is the nearest point to everybody, and itβs also what you think of. If you think of a place, you donβt think of an out-of-town shopping centre.
βYou think of the heart of the town, which is the traditional shopping centre.β
And he said it is the people of Darlington who make the independent businesses and the town.
βThat is what a town is, the people,β John said.
βWe have got some nice buildings, some pleasant physical surroundings, but at the end of the day, it is the mix of people and the community.
βThey are supported by so many other things in the town centre, such as the fantastic historic church buildings. We have a couple of theatres too.
βAnd we have also got a very good selection of really nice restaurants and cafΓ©s, but the people who inhabit them all are what make the town.β